{"id":18851,"date":"2026-06-30T16:46:15","date_gmt":"2026-06-30T14:46:15","guid":{"rendered":"https:\/\/community.centraltest.com\/18851\/"},"modified":"2026-07-01T07:27:04","modified_gmt":"2026-07-01T05:27:04","slug":"18851","status":"publish","type":"post","link":"https:\/\/community.centraltest.com\/es\/18851\/","title":{"rendered":"Test de Ventas-R evoluciona y se convierte en Perfil Ventas 2"},"content":{"rendered":"\n<!-- ====================================================================\n  Perfil Ventas 2 \u2014 Art\u00edculo editorial \u2014 HTML independiente para WordPress\n  Pegar en un bloque \"HTML personalizado\" (Custom HTML).\n  Todo est\u00e1 encapsulado en .pv2-article-es \u2014 sin riesgo de fuga de CSS.\n  ==================================================================== -->\n \n<style>\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Poppins:wght@400;500;600;700;800&family=Open+Sans:wght@400;500;600;700&display=swap');\n \n.pv2-article-es, .pv2-article-es *, .pv2-article-es *::before, .pv2-article-es *::after { box-sizing: border-box; }\n.pv2-article-es { font-family: 'Open Sans', system-ui, -apple-system, Segoe UI, sans-serif; color: #1B0939; background: #F6F8F9; }\n.pv2-article-es p, .pv2-article-es h1, .pv2-article-es h2, .pv2-article-es h3, .pv2-article-es ul, .pv2-article-es li { margin: 0; padding: 0; }\n.pv2-article-es ul { list-style: none; }\n.pv2-article-es a { color: inherit; text-decoration: none; }\n \n.pv2-article-es .pv2-card-hover { transition: transform 200ms cubic-bezier(.22,.61,.36,1), box-shadow 200ms; }\n.pv2-article-es .pv2-change-card:hover { transform: translateY(-3px); box-shadow: 0 12px 32px rgba(111,44,225,0.12) !important; }\n.pv2-article-es .pv2-usage-card:hover { transform: translateY(-4px); box-shadow: 0 16px 40px rgba(111,44,225,0.12) !important; }\n.pv2-article-es .pv2-option { transition: all 200ms cubic-bezier(.22,.61,.36,1); cursor: pointer; }\n.pv2-article-es .pv2-option:hover { border-color: #6F2CE1 !important; background: #F1EAFC !important; }\n.pv2-article-es .pv2-cta { transition: transform 200ms; }\n.pv2-article-es .pv2-cta:hover { transform: translateY(-2px); }\n \n@media (max-width: 760px) {\n  .pv2-article-es .pv2-stats { grid-template-columns: repeat(2, 1fr) !important; }\n  .pv2-article-es .pv2-change-grid { grid-template-columns: 1fr !important; }\n  .pv2-article-es .pv2-dim-grid { grid-template-columns: 1fr !important; }\n  .pv2-article-es .pv2-usage-grid { grid-template-columns: 1fr !important; }\n  .pv2-article-es .pv2-h2 { font-size: 32px !important; }\n  .pv2-article-es .pv2-h1 { font-size: 36px !important; }\n  .pv2-article-es .pv2-shell { padding: 24px 20px !important; }\n  .pv2-article-es .pv2-stat-num { font-size: 44px !important; }\n  .pv2-article-es .pv2-dim-radar { display: none !important; }\n}\n<\/style>\n \n<div class=\"pv2-article-es\">\n  <article class=\"pv2-shell\" style=\"max-width: 880px; margin: 0 auto; padding: 56px 32px 96px;\">\n \n    <!-- =========== BANNER DE CIFRAS =========== -->\n    <div class=\"pv2-stats\" style=\"display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; margin-bottom: 64px;\">\n      <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 28px 24px; box-shadow: 0 4px 24px rgba(111,44,225,0.06); position: relative; overflow: hidden;\">\n        <div style=\"position: absolute; top: -30px; right: -30px; width: 90px; height: 90px; border-radius: 50%; background: #F5EEFE; opacity: 0.6;\"><\/div>\n        <div class=\"pv2-stat-num\" style=\"font-family: 'Poppins', sans-serif; font-weight: 800; font-size: 56px; line-height: 1; color: #6F2CE1; letter-spacing: -0.04em; position: relative;\">65<\/div>\n        <div style=\"margin-top: 10px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 13px; color: #1B0939; position: relative;\">Preguntas<\/div>\n        <div style=\"margin-top: 2px; font-family: 'Open Sans', sans-serif; font-size: 12px; color: #8A82A0; position: relative;\">preguntas en total<\/div>\n      <\/div>\n      <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 28px 24px; box-shadow: 0 4px 24px rgba(111,44,225,0.06); position: relative; overflow: hidden;\">\n        <div style=\"position: absolute; top: -30px; right: -30px; width: 90px; height: 90px; border-radius: 50%; background: #F5EEFE; opacity: 0.6;\"><\/div>\n        <div class=\"pv2-stat-num\" style=\"font-family: 'Poppins', sans-serif; font-weight: 800; font-size: 56px; line-height: 1; color: #6F2CE1; letter-spacing: -0.04em; position: relative;\">20<span style=\"font-size: 28px; font-weight: 700; margin-left: 2px;\">min<\/span><\/div>\n        <div style=\"margin-top: 10px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 13px; color: #1B0939; position: relative;\">Minutos<\/div>\n        <div style=\"margin-top: 2px; font-family: 'Open Sans', sans-serif; font-size: 12px; color: #8A82A0; position: relative;\">tiempo de realizaci\u00f3n<\/div>\n      <\/div>\n      <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 28px 24px; box-shadow: 0 4px 24px rgba(111,44,225,0.06); position: relative; overflow: hidden;\">\n        <div style=\"position: absolute; top: -30px; right: -30px; width: 90px; height: 90px; border-radius: 50%; background: #F5EEFE; opacity: 0.6;\"><\/div>\n        <div class=\"pv2-stat-num\" style=\"font-family: 'Poppins', sans-serif; font-weight: 800; font-size: 56px; line-height: 1; color: #6F2CE1; letter-spacing: -0.04em; position: relative;\">5<\/div>\n        <div style=\"margin-top: 10px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 13px; color: #1B0939; position: relative;\">Idiomas<\/div>\n        <div style=\"margin-top: 2px; font-family: 'Open Sans', sans-serif; font-size: 12px; color: #8A82A0; position: relative;\">FR \u00b7 EN \u00b7 ES \u00b7 AR \u00b7 MN<\/div>\n      <\/div>\n      <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 28px 24px; box-shadow: 0 4px 24px rgba(111,44,225,0.06); position: relative; overflow: hidden;\">\n        <div style=\"position: absolute; top: -30px; right: -30px; width: 90px; height: 90px; border-radius: 50%; background: #F5EEFE; opacity: 0.6;\"><\/div>\n        <div class=\"pv2-stat-num\" style=\"font-family: 'Poppins', sans-serif; font-weight: 800; font-size: 56px; line-height: 1; color: #6F2CE1; letter-spacing: -0.04em; position: relative;\">12<\/div>\n        <div style=\"margin-top: 10px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 13px; color: #1B0939; position: relative;\">Rasgos<\/div>\n        <div style=\"margin-top: 2px; font-family: 'Open Sans', sans-serif; font-size: 12px; color: #8A82A0; position: relative;\">en 4 dimensiones<\/div>\n      <\/div>\n    <\/div>\n \n    <!-- =========== SECCI\u00d3N: NOVEDAD =========== -->\n    <section style=\"margin-bottom: 96px;\">\n      <div style=\"display: flex; flex-direction: column; gap: 20px; margin-bottom: 32px;\">\n        <span style=\"align-self: flex-start; display: inline-flex; align-items: center; gap: 8px; padding: 6px 14px; background: #F1EAFC; color: #6F2CE1; border-radius: 999px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase;\">\n          <span style=\"display: inline-block; width: 6px; height: 6px; background: #6F2CE1; border-radius: 50%;\"><\/span>\n          Novedad\n        <\/span>\n        <h1 class=\"pv2-h1\" style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 52px; line-height: 1.08; letter-spacing: -0.025em; color: #1B0939;\">\n          Test de Ventas-R evoluciona&nbsp;: llega <span style=\"color: #6F2CE1;\">Perfil Ventas 2<\/span>.\n        <\/h1>\n      <\/div>\n \n      <p style=\"font-family: 'Open Sans', sans-serif; font-weight: 400; font-size: 20px; line-height: 1.6; color: #1B0939; margin-bottom: 24px;\">\n        Como parte de nuestro compromiso de mejora continua, nuestra evaluaci\u00f3n de aptitudes comerciales da un paso adelante. <strong style=\"font-weight: 600; color: #1B0939;\">Test de Ventas-R se convierte en Perfil Ventas 2<\/strong>&nbsp;: una versi\u00f3n renovada, pensada para reflejar las realidades actuales de la venta y ofrecerle insights m\u00e1s precisos y directamente utilizables.\n      <\/p>\n      <p style=\"font-family: 'Open Sans', sans-serif; font-weight: 400; font-size: 17px; line-height: 1.65; color: #3E4A5A;\">\n        No se trata de una ruptura, sino de una continuidad reforzada&nbsp;: el mismo rigor cient\u00edfico, con mayor precisi\u00f3n, fiabilidad y pertinencia en la lectura de los comportamientos comerciales.\n      <\/p>\n    <\/section>\n \n    <!-- =========== SECCI\u00d3N: LO ESENCIAL =========== -->\n    <section style=\"margin-bottom: 96px;\">\n      <div style=\"display: flex; flex-direction: column; gap: 18px; margin-bottom: 36px;\">\n        <span style=\"align-self: flex-start; padding: 6px 14px; background: #F1EAFC; color: #6F2CE1; border-radius: 999px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase;\">Lo esencial<\/span>\n        <h2 class=\"pv2-h2\" style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 40px; line-height: 1.15; letter-spacing: -0.02em; color: #1B0939;\">\u00bfQu\u00e9 es Perfil Ventas 2?<\/h2>\n      <\/div>\n \n      <div style=\"display: grid; grid-template-columns: 1fr; gap: 16px;\">\n        <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 32px; box-shadow: 0 4px 24px rgba(111,44,225,0.05); display: flex; gap: 24px; align-items: flex-start;\">\n          <div style=\"flex: 0 0 48px; width: 48px; height: 48px; border-radius: 12px; background: #F1EAFC; color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n            <svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.75\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 2 2 7l10 5 10-5-10-5Z\"\/><path d=\"m2 17 10 5 10-5\"\/><path d=\"m2 12 10 5 10-5\"\/><\/svg>\n          <\/div>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 17px; line-height: 1.65; color: #1B0939;\">\n            Perfil Ventas 2 es una <strong style=\"font-weight: 600;\">evaluaci\u00f3n conductual centrada en los roles comerciales<\/strong>. Mide los comportamientos, las competencias y las motivaciones que realmente condicionan el \u00e9xito comercial.\n          <\/p>\n        <\/div>\n        <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 32px; box-shadow: 0 4px 24px rgba(111,44,225,0.05); display: flex; gap: 24px; align-items: flex-start;\">\n          <div style=\"flex: 0 0 48px; width: 48px; height: 48px; border-radius: 12px; background: #DBF1E0; color: #2BC46F; display: flex; align-items: center; justify-content: center;\">\n            <svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.75\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M12 6v6l4 2\"\/><\/svg>\n          <\/div>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 17px; line-height: 1.65; color: #1B0939;\">\n            En unos veinte minutos, el test genera una <strong style=\"font-weight: 600;\">puntuaci\u00f3n global de potencial comercial<\/strong>, as\u00ed como un perfil detallado y accionable&nbsp;: en qu\u00e9 destaca la persona, c\u00f3mo aborda la venta y sobre qu\u00e9 palancas trabajar para progresar. Pensado tanto para comerciales como para cualquier persona que desee orientarse hacia una profesi\u00f3n de ventas.\n          <\/p>\n        <\/div>\n      <\/div>\n    <\/section>\n \n    <!-- =========== SECCI\u00d3N: QU\u00c9 CAMBIA =========== -->\n    <section style=\"margin-bottom: 96px;\">\n      <div style=\"display: flex; flex-direction: column; gap: 18px; margin-bottom: 40px;\">\n        <span style=\"align-self: flex-start; padding: 6px 14px; background: #F1EAFC; color: #6F2CE1; border-radius: 999px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase;\">Qu\u00e9 cambia<\/span>\n        <h2 class=\"pv2-h2\" style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 40px; line-height: 1.15; letter-spacing: -0.02em; color: #1B0939;\">Una nueva versi\u00f3n, m\u00e1s precisa y m\u00e1s predictiva<\/h2>\n      <\/div>\n \n      <div class=\"pv2-change-grid\" style=\"display: grid; grid-template-columns: repeat(2, 1fr); gap: 16px;\">\n \n        <div class=\"pv2-change-card pv2-card-hover\" style=\"background: white; border: 1px solid #EEEAF5; border-left: 3px solid #6F2CE1; border-radius: 16px; padding: 24px 24px 26px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <div style=\"display: flex; align-items: center; gap: 12px; margin-bottom: 12px;\">\n            <div style=\"width: 36px; height: 36px; border-radius: 10px; background: #F1EAFC; color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n              <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.85\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M12 6v6l4 2\"\/><\/svg>\n            <\/div>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 12px; color: #6F2CE1; letter-spacing: 0.04em;\">01<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 18px; line-height: 1.3; color: #1B0939; margin-bottom: 8px;\">M\u00e1s corto y m\u00e1s eficaz<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #5A4E74;\">Un formato optimizado de 65 preguntas, con una duraci\u00f3n de aproximadamente 20 minutos, mejorando al mismo tiempo la precisi\u00f3n.<\/p>\n        <\/div>\n \n        <div class=\"pv2-change-card pv2-card-hover\" style=\"background: white; border: 1px solid #EEEAF5; border-left: 3px solid #6F2CE1; border-radius: 16px; padding: 24px 24px 26px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <div style=\"display: flex; align-items: center; gap: 12px; margin-bottom: 12px;\">\n            <div style=\"width: 36px; height: 36px; border-radius: 10px; background: #F1EAFC; color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n              <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.85\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><circle cx=\"12\" cy=\"12\" r=\"6\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><\/svg>\n            <\/div>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 12px; color: #6F2CE1; letter-spacing: 0.04em;\">02<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 18px; line-height: 1.3; color: #1B0939; margin-bottom: 8px;\">Insights m\u00e1s predictivos<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #5A4E74;\">Un indicador de potencial comercial redise\u00f1ado, basado en combinaciones ponderadas de competencias conductuales.<\/p>\n        <\/div>\n \n        <div class=\"pv2-change-card pv2-card-hover\" style=\"background: white; border: 1px solid #EEEAF5; border-left: 3px solid #6F2CE1; border-radius: 16px; padding: 24px 24px 26px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <div style=\"display: flex; align-items: center; gap: 12px; margin-bottom: 12px;\">\n            <div style=\"width: 36px; height: 36px; border-radius: 10px; background: #F1EAFC; color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n              <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.85\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M2 12h20\"\/><path d=\"M12 2a15.3 15.3 0 0 1 4 10 15.3 15.3 0 0 1-4 10 15.3 15.3 0 0 1-4-10 15.3 15.3 0 0 1 4-10z\"\/><\/svg>\n            <\/div>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 12px; color: #6F2CE1; letter-spacing: 0.04em;\">03<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 18px; line-height: 1.3; color: #1B0939; margin-bottom: 8px;\">Una evaluaci\u00f3n m\u00e1s realista<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #5A4E74;\">Situaciones pr\u00e1cticas que integran los contextos de venta actuales&nbsp;: digital, h\u00edbrido y multicanal.<\/p>\n        <\/div>\n \n        <div class=\"pv2-change-card pv2-card-hover\" style=\"background: white; border: 1px solid #EEEAF5; border-left: 3px solid #6F2CE1; border-radius: 16px; padding: 24px 24px 26px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <div style=\"display: flex; align-items: center; gap: 12px; margin-bottom: 12px;\">\n            <div style=\"width: 36px; height: 36px; border-radius: 10px; background: #F1EAFC; color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n              <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.85\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 2 2 7l10 5 10-5-10-5Z\"\/><path d=\"m2 17 10 5 10-5\"\/><path d=\"m2 12 10 5 10-5\"\/><\/svg>\n            <\/div>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 12px; color: #6F2CE1; letter-spacing: 0.04em;\">04<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 18px; line-height: 1.3; color: #1B0939; margin-bottom: 8px;\">Un an\u00e1lisis multifactorial<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #5A4E74;\">Un enfoque que refleja mejor la complejidad real de los comportamientos comerciales.<\/p>\n        <\/div>\n \n        <div class=\"pv2-change-card pv2-card-hover\" style=\"background: white; border: 1px solid #EEEAF5; border-left: 3px solid #6F2CE1; border-radius: 16px; padding: 24px 24px 26px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <div style=\"display: flex; align-items: center; gap: 12px; margin-bottom: 12px;\">\n            <div style=\"width: 36px; height: 36px; border-radius: 10px; background: #F1EAFC; color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n              <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.85\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><polygon points=\"16.24 7.76 14.12 14.12 7.76 16.24 9.88 9.88 16.24 7.76\"\/><\/svg>\n            <\/div>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 12px; color: #6F2CE1; letter-spacing: 0.04em;\">05<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 18px; line-height: 1.3; color: #1B0939; margin-bottom: 8px;\">Nueva clasificaci\u00f3n de los enfoques de venta<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #5A4E74;\">Un marco estructurado y flexible que permite identificar con claridad las preferencias conductuales dominantes.<\/p>\n        <\/div>\n \n        <div class=\"pv2-change-card pv2-card-hover\" style=\"background: white; border: 1px solid #EEEAF5; border-left: 3px solid #6F2CE1; border-radius: 16px; padding: 24px 24px 26px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <div style=\"display: flex; align-items: center; gap: 12px; margin-bottom: 12px;\">\n            <div style=\"width: 36px; height: 36px; border-radius: 10px; background: #F1EAFC; color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n              <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.85\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M20 13c0 5-3.5 7.5-7.66 8.95a1 1 0 0 1-.67-.01C7.5 20.5 4 18 4 13V6a1 1 0 0 1 1-1c2 0 4.5-1.2 6.24-2.72a1.17 1.17 0 0 1 1.52 0C14.51 3.81 17 5 19 5a1 1 0 0 1 1 1z\"\/><path d=\"m9 12 2 2 4-4\"\/><\/svg>\n            <\/div>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 12px; color: #6F2CE1; letter-spacing: 0.04em;\">06<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 18px; line-height: 1.3; color: #1B0939; margin-bottom: 8px;\">Una base cient\u00edfica reforzada<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #5A4E74;\">Mayor robustez psicom\u00e9trica gracias al uso de modelos estad\u00edsticos modernos&nbsp;: m\u00e1s fiabilidad y equidad.<\/p>\n        <\/div>\n \n      <\/div>\n    <\/section>\n \n    <!-- =========== SECCI\u00d3N: 4 DIMENSIONES =========== -->\n    <section style=\"margin-bottom: 96px;\">\n      <div style=\"display: flex; flex-direction: column; gap: 18px; margin-bottom: 24px;\">\n        <span style=\"align-self: flex-start; padding: 6px 14px; background: #F1EAFC; color: #6F2CE1; border-radius: 999px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase;\">La estructura<\/span>\n        <h2 class=\"pv2-h2\" style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 40px; line-height: 1.15; letter-spacing: -0.02em; color: #1B0939;\">Las 4 dimensiones clave de la venta<\/h2>\n      <\/div>\n      <p style=\"font-family: 'Open Sans', sans-serif; font-size: 17px; line-height: 1.65; color: #3E4A5A; max-width: 720px; margin-bottom: 40px;\">\n        Perfil Ventas 2 mide <strong style=\"color: #1B0939; font-weight: 600;\">12 rasgos conductuales<\/strong>, agrupados en 4 grandes dimensiones que cubren todo el ciclo comercial&nbsp;: desde el primer contacto hasta el cierre.\n      <\/p>\n \n      <div class=\"pv2-dim-radar\" style=\"display: flex; justify-content: center; margin-bottom: 40px;\">\n        <svg viewBox=\"0 0 360 360\" width=\"360\" height=\"360\" style=\"display: block; max-width: 100%;\">\n          <defs>\n            <radialGradient id=\"pv2RadarGlowES\" cx=\"50%\" cy=\"50%\" r=\"50%\">\n              <stop offset=\"0%\" stop-color=\"#F1EAFC\" stop-opacity=\"0.9\"\/>\n              <stop offset=\"100%\" stop-color=\"#F1EAFC\" stop-opacity=\"0\"\/>\n            <\/radialGradient>\n          <\/defs>\n          <circle cx=\"180\" cy=\"180\" r=\"170\" fill=\"url(#pv2RadarGlowES)\"\/>\n          <circle cx=\"180\" cy=\"180\" r=\"140\" fill=\"none\" stroke=\"#E6E4EC\" stroke-width=\"1\"\/>\n          <circle cx=\"180\" cy=\"180\" r=\"100\" fill=\"none\" stroke=\"#E6E4EC\" stroke-width=\"1\"\/>\n          <circle cx=\"180\" cy=\"180\" r=\"60\"  fill=\"none\" stroke=\"#E6E4EC\" stroke-width=\"1\"\/>\n          <line x1=\"180\" y1=\"20\"  x2=\"180\" y2=\"340\" stroke=\"#E6E4EC\" stroke-width=\"1\"\/>\n          <line x1=\"20\"  y1=\"180\" x2=\"340\" y2=\"180\" stroke=\"#E6E4EC\" stroke-width=\"1\"\/>\n          <path d=\"M 180 40 A 140 140 0 0 1 320 180 L 180 180 Z\" fill=\"#6F2CE1\" fill-opacity=\"0.10\"\/>\n          <path d=\"M 320 180 A 140 140 0 0 1 180 320 L 180 180 Z\" fill=\"#009EE2\" fill-opacity=\"0.10\"\/>\n          <path d=\"M 180 320 A 140 140 0 0 1 40 180 L 180 180 Z\" fill=\"#FFA800\" fill-opacity=\"0.10\"\/>\n          <path d=\"M 40 180 A 140 140 0 0 1 180 40 L 180 180 Z\" fill=\"#71C985\" fill-opacity=\"0.10\"\/>\n          <circle cx=\"210\" cy=\"60\"  r=\"5\" fill=\"#6F2CE1\"\/>\n          <circle cx=\"270\" cy=\"90\"  r=\"5\" fill=\"#6F2CE1\"\/>\n          <circle cx=\"310\" cy=\"150\" r=\"5\" fill=\"#6F2CE1\"\/>\n          <circle cx=\"310\" cy=\"210\" r=\"5\" fill=\"#009EE2\"\/>\n          <circle cx=\"270\" cy=\"270\" r=\"5\" fill=\"#009EE2\"\/>\n          <circle cx=\"210\" cy=\"300\" r=\"5\" fill=\"#009EE2\"\/>\n          <circle cx=\"150\" cy=\"300\" r=\"5\" fill=\"#FFA800\"\/>\n          <circle cx=\"90\"  cy=\"270\" r=\"5\" fill=\"#FFA800\"\/>\n          <circle cx=\"50\"  cy=\"210\" r=\"5\" fill=\"#FFA800\"\/>\n          <circle cx=\"50\"  cy=\"150\" r=\"5\" fill=\"#71C985\"\/>\n          <circle cx=\"90\"  cy=\"90\"  r=\"5\" fill=\"#71C985\"\/>\n          <circle cx=\"150\" cy=\"60\"  r=\"5\" fill=\"#71C985\"\/>\n          <polygon points=\"210,60 270,90 310,150 310,210 270,270 210,300 150,300 90,270 50,210 50,150 90,90 150,60\" fill=\"none\" stroke=\"#1B0939\" stroke-width=\"1\" stroke-opacity=\"0.18\" stroke-dasharray=\"3 4\"\/>\n          <circle cx=\"180\" cy=\"180\" r=\"38\" fill=\"white\" stroke=\"#E6E4EC\" stroke-width=\"1\"\/>\n          <text x=\"180\" y=\"174\" text-anchor=\"middle\" font-family=\"Poppins, sans-serif\" font-weight=\"800\" font-size=\"22\" fill=\"#6F2CE1\" letter-spacing=\"-0.5\">12<\/text>\n          <text x=\"180\" y=\"194\" text-anchor=\"middle\" font-family=\"Open Sans, sans-serif\" font-weight=\"600\" font-size=\"9\" fill=\"#1B0939\" letter-spacing=\"0.8\">RASGOS<\/text>\n          <text x=\"290\" y=\"40\"  text-anchor=\"middle\" font-family=\"Poppins, sans-serif\" font-weight=\"600\" font-size=\"11\" fill=\"#6F2CE1\" letter-spacing=\"0.4\">Captaci\u00f3n<\/text>\n          <text x=\"330\" y=\"335\" text-anchor=\"end\"    font-family=\"Poppins, sans-serif\" font-weight=\"600\" font-size=\"11\" fill=\"#009EE2\" letter-spacing=\"0.4\">Expansi\u00f3n<\/text>\n          <text x=\"30\"  y=\"335\" text-anchor=\"start\"  font-family=\"Poppins, sans-serif\" font-weight=\"600\" font-size=\"11\" fill=\"#FFA800\" letter-spacing=\"0.4\">Negociaci\u00f3n<\/text>\n          <text x=\"70\"  y=\"40\"  text-anchor=\"middle\" font-family=\"Poppins, sans-serif\" font-weight=\"600\" font-size=\"11\" fill=\"#71C985\" letter-spacing=\"0.4\">Cualidades<\/text>\n        <\/svg>\n      <\/div>\n \n      <div class=\"pv2-dim-grid\" style=\"display: grid; grid-template-columns: repeat(2, 1fr); gap: 16px;\">\n \n        <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 28px; box-shadow: 0 4px 24px rgba(111,44,225,0.05); display: flex; flex-direction: column; gap: 16px;\">\n          <div style=\"display: flex; align-items: center; gap: 14px;\">\n            <span style=\"display: inline-block; width: 14px; height: 14px; border-radius: 50%; background: #6F2CE1; box-shadow: 0 0 0 4px #F1EAFC;\"><\/span>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase; color: #6F2CE1;\">01 \u00b7 Dimensi\u00f3n<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 22px; line-height: 1.25; color: #1B0939; letter-spacing: -0.01em;\">Captaci\u00f3n de clientes<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 15px; line-height: 1.6; color: #5A4E74;\">Buscar nuevas oportunidades y establecer el primer contacto con seguridad.<\/p>\n          <div style=\"display: flex; flex-wrap: wrap; gap: 8px; margin-top: 4px;\">\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #F1EAFC; color: #6F2CE1; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Prospecci\u00f3n<\/span>\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #F1EAFC; color: #6F2CE1; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Aproximaci\u00f3n al cliente<\/span>\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #F1EAFC; color: #6F2CE1; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Combatividad<\/span>\n          <\/div>\n        <\/div>\n \n        <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 28px; box-shadow: 0 4px 24px rgba(111,44,225,0.05); display: flex; flex-direction: column; gap: 16px;\">\n          <div style=\"display: flex; align-items: center; gap: 14px;\">\n            <span style=\"display: inline-block; width: 14px; height: 14px; border-radius: 50%; background: #009EE2; box-shadow: 0 0 0 4px #E4EBFA;\"><\/span>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase; color: #009EE2;\">02 \u00b7 Dimensi\u00f3n<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 22px; line-height: 1.25; color: #1B0939; letter-spacing: -0.01em;\">Expansi\u00f3n comercial<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 15px; line-height: 1.6; color: #5A4E74;\">Cultivar la relaci\u00f3n a largo plazo y hacer crecer la cartera de clientes.<\/p>\n          <div style=\"display: flex; flex-wrap: wrap; gap: 8px; margin-top: 4px;\">\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #E4EBFA; color: #009EE2; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Red de contactos<\/span>\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #E4EBFA; color: #009EE2; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Satisfacci\u00f3n del cliente<\/span>\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #E4EBFA; color: #009EE2; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Ventas estrat\u00e9gicas<\/span>\n          <\/div>\n        <\/div>\n \n        <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 28px; box-shadow: 0 4px 24px rgba(111,44,225,0.05); display: flex; flex-direction: column; gap: 16px;\">\n          <div style=\"display: flex; align-items: center; gap: 14px;\">\n            <span style=\"display: inline-block; width: 14px; height: 14px; border-radius: 50%; background: #FFA800; box-shadow: 0 0 0 4px #FFF4DE;\"><\/span>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase; color: #FFA800;\">03 \u00b7 Dimensi\u00f3n<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 22px; line-height: 1.25; color: #1B0939; letter-spacing: -0.01em;\">Negociaci\u00f3n<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 15px; line-height: 1.6; color: #5A4E74;\">Comprender las necesidades del cliente, defender el valor y cerrar con eficacia.<\/p>\n          <div style=\"display: flex; flex-wrap: wrap; gap: 8px; margin-top: 4px;\">\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #FFF4DE; color: #FFA800; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Comprensi\u00f3n de las necesidades<\/span>\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #FFF4DE; color: #FFA800; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Argumentaci\u00f3n<\/span>\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #FFF4DE; color: #FFA800; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Cierre<\/span>\n          <\/div>\n        <\/div>\n \n        <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 28px; box-shadow: 0 4px 24px rgba(111,44,225,0.05); display: flex; flex-direction: column; gap: 16px;\">\n          <div style=\"display: flex; align-items: center; gap: 14px;\">\n            <span style=\"display: inline-block; width: 14px; height: 14px; border-radius: 50%; background: #2BC46F; box-shadow: 0 0 0 4px #DBF1E0;\"><\/span>\n            <span style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase; color: #2BC46F;\">04 \u00b7 Dimensi\u00f3n<\/span>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 22px; line-height: 1.25; color: #1B0939; letter-spacing: -0.01em;\">Cualidades comerciales<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 15px; line-height: 1.6; color: #5A4E74;\">Los resortes personales que marcan la diferencia en la relaci\u00f3n de venta.<\/p>\n          <div style=\"display: flex; flex-wrap: wrap; gap: 8px; margin-top: 4px;\">\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #DBF1E0; color: #2BC46F; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Carisma<\/span>\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #DBF1E0; color: #2BC46F; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Autocontrol<\/span>\n            <span style=\"padding: 6px 12px; border-radius: 999px; background: #DBF1E0; color: #2BC46F; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 12.5px;\">Juego comercial<\/span>\n          <\/div>\n        <\/div>\n \n      <\/div>\n    <\/section>\n \n    <!-- =========== SECCI\u00d3N: EN LA PR\u00c1CTICA \u2014 PREGUNTA =========== -->\n    <section style=\"margin-bottom: 96px;\">\n      <div style=\"display: flex; flex-direction: column; gap: 18px; margin-bottom: 24px;\">\n        <span style=\"align-self: flex-start; padding: 6px 14px; background: #F1EAFC; color: #6F2CE1; border-radius: 999px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase;\">En la pr\u00e1ctica<\/span>\n        <h2 class=\"pv2-h2\" style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 40px; line-height: 1.15; letter-spacing: -0.02em; color: #1B0939;\">\u00bfC\u00f3mo es una pregunta?<\/h2>\n      <\/div>\n      <p style=\"font-family: 'Open Sans', sans-serif; font-size: 17px; line-height: 1.65; color: #3E4A5A; max-width: 720px; margin-bottom: 32px;\">\n        El test se basa en situaciones pr\u00e1cticas concretas. El candidato elige la reacci\u00f3n que m\u00e1s le representa \u2014 <strong style=\"color: #1B0939; font-weight: 600;\">no existe una \u00abrespuesta correcta\u00bb<\/strong>, sino preferencias conductuales reveladoras.\n      <\/p>\n \n      <div style=\"background: white; border: 1px solid #EEEAF5; border-radius: 24px; padding: 36px; box-shadow: -10px 30px 80px rgba(27,9,57,0.07);\">\n        <div style=\"display: flex; align-items: center; gap: 10px; margin-bottom: 20px;\">\n          <span style=\"display: inline-flex; align-items: center; gap: 6px; padding: 5px 12px; background: #1B0939; color: white; border-radius: 999px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.06em;\">\n            <svg width=\"11\" height=\"11\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M9.09 9a3 3 0 0 1 5.83 1c0 2-3 3-3 3\"\/><path d=\"M12 17h.01\"\/><\/svg>\n            Situaci\u00f3n pr\u00e1ctica\n          <\/span>\n          <span style=\"font-family: 'Poppins', sans-serif; font-weight: 500; font-size: 12px; color: #8A82A0;\">Pregunta 12 \/ 65<\/span>\n        <\/div>\n \n        <p style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 22px; line-height: 1.35; color: #1B0939; letter-spacing: -0.01em; margin-bottom: 28px;\">\n          Un cliente potencial est\u00e1 interesado en nuestro producto, pero tambi\u00e9n est\u00e1 considerando el de un competidor.\n        <\/p>\n \n        <div class=\"pv2-options\" style=\"display: flex; flex-direction: column; gap: 12px;\">\n          <div class=\"pv2-option\" data-idx=\"1\" style=\"display: flex; align-items: flex-start; gap: 16px; padding: 18px 20px; border: 1.5px solid #EEEAF5; background: #FBFAFD; border-radius: 14px;\">\n            <span class=\"pv2-dot\" style=\"flex: 0 0 22px; width: 22px; height: 22px; border-radius: 50%; border: 2px solid #CFC8DE; background: white; display: flex; align-items: center; justify-content: center; margin-top: 2px; transition: all 200ms;\">\n              <span class=\"pv2-dot-inner\" style=\"width: 10px; height: 10px; border-radius: 50%; background: #6F2CE1; display: none;\"><\/span>\n            <\/span>\n            <span style=\"font-family: 'Open Sans', sans-serif; font-size: 16px; line-height: 1.5; color: #1B0939;\">Le pregunto en qu\u00e9 criterios basa su decisi\u00f3n.<\/span>\n          <\/div>\n          <div class=\"pv2-option\" data-idx=\"2\" style=\"display: flex; align-items: flex-start; gap: 16px; padding: 18px 20px; border: 1.5px solid #EEEAF5; background: #FBFAFD; border-radius: 14px;\">\n            <span class=\"pv2-dot\" style=\"flex: 0 0 22px; width: 22px; height: 22px; border-radius: 50%; border: 2px solid #CFC8DE; background: white; display: flex; align-items: center; justify-content: center; margin-top: 2px; transition: all 200ms;\">\n              <span class=\"pv2-dot-inner\" style=\"width: 10px; height: 10px; border-radius: 50%; background: #6F2CE1; display: none;\"><\/span>\n            <\/span>\n            <span style=\"font-family: 'Open Sans', sans-serif; font-size: 16px; line-height: 1.5; color: #1B0939;\">Destaco los puntos fuertes de nuestro producto para convencerlo.<\/span>\n          <\/div>\n          <div class=\"pv2-option\" data-idx=\"3\" style=\"display: flex; align-items: flex-start; gap: 16px; padding: 18px 20px; border: 1.5px solid #EEEAF5; background: #FBFAFD; border-radius: 14px;\">\n            <span class=\"pv2-dot\" style=\"flex: 0 0 22px; width: 22px; height: 22px; border-radius: 50%; border: 2px solid #CFC8DE; background: white; display: flex; align-items: center; justify-content: center; margin-top: 2px; transition: all 200ms;\">\n              <span class=\"pv2-dot-inner\" style=\"width: 10px; height: 10px; border-radius: 50%; background: #6F2CE1; display: none;\"><\/span>\n            <\/span>\n            <span style=\"font-family: 'Open Sans', sans-serif; font-size: 16px; line-height: 1.5; color: #1B0939;\">Hago referencia a un caso de estudio en el que superamos al competidor.<\/span>\n          <\/div>\n        <\/div>\n \n        <div style=\"margin-top: 24px; display: flex; align-items: center; gap: 10px; padding-top: 20px; border-top: 1px dashed #EEEAF5; font-family: 'Open Sans', sans-serif; font-size: 13.5px; color: #8A82A0;\">\n          <svg width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M12 16v-4\"\/><path d=\"M12 8h.01\"\/><\/svg>\n          Elija la respuesta que m\u00e1s le represente \u2014 ninguna es mejor que otra.\n        <\/div>\n      <\/div>\n    <\/section>\n \n    <!-- =========== SECCI\u00d3N: LOS RESULTADOS =========== -->\n    <section style=\"margin-bottom: 96px;\">\n      <div style=\"display: flex; flex-direction: column; gap: 18px; margin-bottom: 36px;\">\n        <span style=\"align-self: flex-start; padding: 6px 14px; background: #DBF1E0; color: #2BC46F; border-radius: 999px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase;\">Los resultados<\/span>\n        <h2 class=\"pv2-h2\" style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 40px; line-height: 1.15; letter-spacing: -0.02em; color: #1B0939;\">Qu\u00e9 se obtiene al final<\/h2>\n      <\/div>\n \n      <ul style=\"display: flex; flex-direction: column; gap: 16px; margin-bottom: 28px;\">\n        <li style=\"display: flex; align-items: flex-start; gap: 18px; padding: 20px 24px; background: white; border: 1px solid #EEEAF5; border-radius: 16px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <span style=\"flex: 0 0 28px; width: 28px; height: 28px; border-radius: 50%; background: #71C985; display: flex; align-items: center; justify-content: center; margin-top: 2px;\">\n            <svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"white\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <\/span>\n          <div style=\"flex: 1;\">\n            <strong style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 16.5px; color: #1B0939; display: block; margin-bottom: 4px;\">Una puntuaci\u00f3n global de potencial comercial<\/strong>\n            <span style=\"font-family: 'Open Sans', sans-serif; font-size: 15px; line-height: 1.55; color: #5A4E74;\">una lectura inmediata del nivel de aptitud para la venta.<\/span>\n          <\/div>\n        <\/li>\n        <li style=\"display: flex; align-items: flex-start; gap: 18px; padding: 20px 24px; background: white; border: 1px solid #EEEAF5; border-radius: 16px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <span style=\"flex: 0 0 28px; width: 28px; height: 28px; border-radius: 50%; background: #71C985; display: flex; align-items: center; justify-content: center; margin-top: 2px;\">\n            <svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"white\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <\/span>\n          <div style=\"flex: 1;\">\n            <strong style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 16.5px; color: #1B0939; display: block; margin-bottom: 4px;\">Un posicionamiento detallado en cada dimensi\u00f3n clave<\/strong>\n            <span style=\"font-family: 'Open Sans', sans-serif; font-size: 15px; line-height: 1.55; color: #5A4E74;\">para identificar fortalezas y \u00e1reas de mejora de un vistazo.<\/span>\n          <\/div>\n        <\/li>\n        <li style=\"display: flex; align-items: flex-start; gap: 18px; padding: 20px 24px; background: white; border: 1px solid #EEEAF5; border-radius: 16px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <span style=\"flex: 0 0 28px; width: 28px; height: 28px; border-radius: 50%; background: #71C985; display: flex; align-items: center; justify-content: center; margin-top: 2px;\">\n            <svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"white\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <\/span>\n          <div style=\"flex: 1;\">\n            <strong style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 16.5px; color: #1B0939; display: block; margin-bottom: 4px;\">Gr\u00e1ficos de perfil e interpretaci\u00f3n personalizada<\/strong>\n            <span style=\"font-family: 'Open Sans', sans-serif; font-size: 15px; line-height: 1.55; color: #5A4E74;\">clara, f\u00e1cil de leer y lista para compartir.<\/span>\n          <\/div>\n        <\/li>\n        <li style=\"display: flex; align-items: flex-start; gap: 18px; padding: 20px 24px; background: white; border: 1px solid #EEEAF5; border-radius: 16px; box-shadow: 0 2px 12px rgba(111,44,225,0.04);\">\n          <span style=\"flex: 0 0 28px; width: 28px; height: 28px; border-radius: 50%; background: #71C985; display: flex; align-items: center; justify-content: center; margin-top: 2px;\">\n            <svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"white\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\n          <\/span>\n          <div style=\"flex: 1;\">\n            <strong style=\"font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 16.5px; color: #1B0939; display: block; margin-bottom: 4px;\">Recomendaciones espec\u00edficas seg\u00fan el tipo de puesto<\/strong>\n            <span style=\"font-family: 'Open Sans', sans-serif; font-size: 15px; line-height: 1.55; color: #5A4E74;\">para orientar la selecci\u00f3n, la movilidad o el plan de desarrollo.<\/span>\n          <\/div>\n        <\/li>\n      <\/ul>\n \n      <div style=\"display: flex; gap: 16px; padding: 20px 24px; background: #F1EAFC; border-radius: 14px; border-left: 3px solid #6F2CE1;\">\n        <div style=\"flex: 0 0 32px; width: 32px; height: 32px; border-radius: 50%; background: white; color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n          <svg width=\"16\" height=\"16\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M12 8v4\"\/><path d=\"M12 16h.01\"\/><\/svg>\n        <\/div>\n        <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #1B0939;\">\n          <strong style=\"font-weight: 600;\">Atenci\u00f3n&nbsp;:<\/strong> Perfil Ventas 2 tambi\u00e9n incorpora un <strong style=\"font-weight: 600; color: #6F2CE1;\">indicador de deseabilidad social<\/strong>, que se\u00f1ala las respuestas que buscan \u00abquedar bien\u00bb en lugar de reflejar el comportamiento real \u2014 una garant\u00eda adicional de fiabilidad.\n        <\/p>\n      <\/div>\n    <\/section>\n \n    <!-- =========== SECCI\u00d3N: LOS USOS =========== -->\n    <section style=\"margin-bottom: 80px;\">\n      <div style=\"display: flex; flex-direction: column; gap: 18px; margin-bottom: 40px; align-items: center; text-align: center;\">\n        <span style=\"padding: 6px 14px; background: #F1EAFC; color: #6F2CE1; border-radius: 999px; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase;\">Los usos<\/span>\n        <h2 class=\"pv2-h2\" style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 40px; line-height: 1.15; letter-spacing: -0.02em; color: #1B0939;\">\u00bfPara qu\u00e9 necesidades de RRHH?<\/h2>\n      <\/div>\n \n      <div class=\"pv2-usage-grid\" style=\"display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px;\">\n        <div class=\"pv2-usage-card pv2-card-hover\" style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 32px 24px; box-shadow: 0 4px 24px rgba(111,44,225,0.05); display: flex; flex-direction: column; gap: 16px; align-items: center; text-align: center;\">\n          <div style=\"width: 56px; height: 56px; border-radius: 16px; background: linear-gradient(135deg, #F1EAFC 0%, #E7D6FB 100%); color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n            <svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.75\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M16 21v-2a4 4 0 0 0-4-4H6a4 4 0 0 0-4 4v2\"\/><circle cx=\"9\" cy=\"7\" r=\"4\"\/><line x1=\"19\" x2=\"19\" y1=\"8\" y2=\"14\"\/><line x1=\"22\" x2=\"16\" y1=\"11\" y2=\"11\"\/><\/svg>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 19px; color: #1B0939; letter-spacing: -0.01em;\">Selecci\u00f3n<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #5A4E74;\">Reduzca el riesgo de sus contrataciones comerciales evaluando el potencial real, m\u00e1s all\u00e1 del curr\u00edculum.<\/p>\n        <\/div>\n        <div class=\"pv2-usage-card pv2-card-hover\" style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 32px 24px; box-shadow: 0 4px 24px rgba(111,44,225,0.05); display: flex; flex-direction: column; gap: 16px; align-items: center; text-align: center;\">\n          <div style=\"width: 56px; height: 56px; border-radius: 16px; background: linear-gradient(135deg, #F1EAFC 0%, #E7D6FB 100%); color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n            <svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.75\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"22 7 13.5 15.5 8.5 10.5 2 17\"\/><polyline points=\"16 7 22 7 22 13\"\/><\/svg>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 19px; color: #1B0939; letter-spacing: -0.01em;\">Movilidad y desarrollo<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #5A4E74;\">Acompa\u00f1e el desarrollo de competencias y revele el talento comercial interno.<\/p>\n        <\/div>\n        <div class=\"pv2-usage-card pv2-card-hover\" style=\"background: white; border: 1px solid #EEEAF5; border-radius: 20px; padding: 32px 24px; box-shadow: 0 4px 24px rgba(111,44,225,0.05); display: flex; flex-direction: column; gap: 16px; align-items: center; text-align: center;\">\n          <div style=\"width: 56px; height: 56px; border-radius: 16px; background: linear-gradient(135deg, #F1EAFC 0%, #E7D6FB 100%); color: #6F2CE1; display: flex; align-items: center; justify-content: center;\">\n            <svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.75\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M14.106 5.553a2 2 0 0 0 1.788 0l3.659-1.83A1 1 0 0 1 21 4.619v12.764a1 1 0 0 1-.553.894l-4.553 2.277a2 2 0 0 1-1.788 0l-4.212-2.106a2 2 0 0 0-1.788 0l-3.659 1.83A1 1 0 0 1 3 19.381V6.618a1 1 0 0 1 .553-.894l4.553-2.277a2 2 0 0 1 1.788 0z\"\/><path d=\"M15 5.764v15\"\/><path d=\"M9 3.236v15\"\/><\/svg>\n          <\/div>\n          <h3 style=\"font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 19px; color: #1B0939; letter-spacing: -0.01em;\">Auditor\u00eda de la fuerza de ventas<\/h3>\n          <p style=\"font-family: 'Open Sans', sans-serif; font-size: 14.5px; line-height: 1.6; color: #5A4E74;\">Mapee las fortalezas de su equipo e identifique las palancas de rendimiento.<\/p>\n        <\/div>\n      <\/div>\n    <\/section>\n \n  <\/article>\n<\/div>\n \n<script>\n(function () {\n  var root = document.querySelector('.pv2-article-es');\n  if (!root) return;\n  var opts = root.querySelectorAll('.pv2-option');\n  function reset(o) {\n    o.dataset.selected = '0';\n    o.style.borderColor = '#EEEAF5';\n    o.style.background = '#FBFAFD';\n    var dot = o.querySelector('.pv2-dot');\n    var inner = o.querySelector('.pv2-dot-inner');\n    if (dot) dot.style.borderColor = '#CFC8DE';\n    if (inner) inner.style.display = 'none';\n  }\n  function select(o) {\n    o.dataset.selected = '1';\n    o.style.borderColor = '#6F2CE1';\n    o.style.background = '#F1EAFC';\n    var dot = o.querySelector('.pv2-dot');\n    var inner = o.querySelector('.pv2-dot-inner');\n    if (dot) dot.style.borderColor = '#6F2CE1';\n    if (inner) inner.style.display = 'block';\n  }\n  opts.forEach(function (o) {\n    o.addEventListener('click', function () {\n      var wasSelected = o.dataset.selected === '1';\n      opts.forEach(reset);\n      if (!wasSelected) select(o);\n    });\n  });\n})();\n<\/script>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&hellip;<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[436],"tags":[977,687],"_links":{"self":[{"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/posts\/18851"}],"collection":[{"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/comments?post=18851"}],"version-history":[{"count":2,"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/posts\/18851\/revisions"}],"predecessor-version":[{"id":18856,"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/posts\/18851\/revisions\/18856"}],"wp:attachment":[{"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/media?parent=18851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/categories?post=18851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/community.centraltest.com\/es\/wp-json\/wp\/v2\/tags?post=18851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}